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Police Watches

Police watches are contemporary and innovative. It declares its street vocation. It is a perfect fit for the individual with a cosmopolitan lifestyle who may be a non-conformist and off beat but still trendy and stylish and knows to keep time.

Police watches form a part of the Police brand. It was originally founded in 1983 by the De Rigo Company in Italy. They started off by producing ordinary sunglasses and prescription glasses, but later that same year they made a bold move and decided to brand there glasses under the name Police. The brand itself was based on creating designs that have a trendy and unique fashion perspective while utilizing functional components of sunglasses technology.

Since then the brand has evolved and moved into a wider range of fashion and accessories. They produced a range of fragrances for both men and women and later they created and introduced a whole line of Police watches. Each and every line that was launched under the Police name was done so with renewed energy that helped boost the brand into what it is today. Each new design is well thought out and in keeping with the Police brand, made with intent, design style, and aesthetic appeal. They have created each new product with the aim of sticking to the uniqueness of the Police brand by combining quality with enough character to allow their clients to build their own form of personal style by incorporating their glasses, fragrances, jewellery and of course their stylish watches.

The Police timepieces that hit the market in 2003 were lapped up by the public with great interest. The main takers were extrovert heroes and heroines of the urban era who believed in glamorous striking combinations that is not only functional but also has decorative elements and looks sporty in the likes of chronograph models. Police watches ooze of understated confidence rather elegantly. Police brand has been able to keep up this identity through tough competition.